4 TIPS to make the most of your summer advertising!
1. Use of summer imagery and words
You want to connect your audience to what you are selling with the summer season. Highlight this by using verbiage such as “Summertime Special Offers!” and quality photos to capture the appeal of summer.
2. Summer Gifts and Giveaways
Free gifts promotions and giveaways are a sure way to gain attention to your product. Planning promotions and giveaways of summer-themed items will be a sure hit.
3. Summer Theme
Pre-plan posts so your summer ads align with holidays or summer-themed days. Some of the most common ones would be Easter and Independence Day. However, making use of days like National Dog Day or National Roller Coaster Day will gain more traction to your page.
4. Weather-Triggered Marketing
Make sure your selling coincides with the current weather. When consumers see that you are in tune with what they are experiencing, they will feel more of a connection to your brand and more inclined to purchase your product
The Summer heat is here and it’s here to stay!
Take advantage of these “Sizzlin’ Summer Tips!