How is your marketing strategy on Facebook?

Is Facebook Ads the best choice for small business?

A Facebook user will become your new customer if your ads appear right on time when they are looking for related products or services. This also maintains the relationship with loyal customers by notifying them about new promotions. Thereby, companies can determine the most potential consumers, their needs and convert them into revenues.

How important are Facebook Ads?

“If your customers may use Facebook, you need Facebook Ads”.

Even though this is the answer mostly found, how essential it truly is when most people said they hate ads popping up here and there while they are using the Internet.

However, reaching potential customers is far more complicated than just having a simple advertisement on this site about products you are offering. Furthermore, an advertisement on this site will not do all the work for your business. What exactly Facebook Ads can do and how QTPro can assist you in reaching these goals?

What can Facebook Ads do to your business?

In general, using Facebook Ads is not as simple as telling your audiences that “We are offering this product!”. It should be a part of a marketing strategy for building relationships with current and future customers.

A Facebook user will become your new customer if your ads appear right on time when they are looking for related products or services. This also maintains the relationship with loyal customers by notifying them about new promotions. Thereby, companies can determine the most potential consumers, their needs and convert them into revenues.

Have a proper strategy.

Using Facebook Ads (or other posts) should be a part of your marketing strategy instead of an individual activity. Advertising your name on social media just to make people know your existence may not be useful even though you might think it is “brand awareness”. It does not truly achieve the goal of “brand awareness” because viewers know your business, but what makes you become their choice?

QTPro is there as your planning assistance. From the above discussion, it is clearly not a single post per day and your sale rises slightly. Digital marketing is another form of Marketing, there are Branding, Relationship, Communication, Truth, or considering Customers’ behaviour, etc. All those aspects are as important to your reputation on Facebook as they are to traditional marketing. Therefore, they require a proper and detailed plan to achieve your business’s goals.

What will QTPro help you with your Facebook Ads?

Tell your story, or when your business has achieved a level of closeness to your customers, ask them their stories, impressions, experiences with your services.

Funny, informative or emotional quotes depending on the latest news would be entertaining and sometimes helpful. This will maintain and further consolidate the connection between your business and your customers.

It is better to have a group for your customers to share their memorable moments with your business. Or furthermore, a pool for them to vote or customize their most desired products from you.

It is our responsibility to learn, analyse and draft the marketing strategy for your Facebook Ads and Digital marketing as a whole.

Conclusion

It is fairly simple to create a page, group and post your offers on Facebook. Some people may call it Facebook Ads but in fact, its full potential can only be used if there is a great plan.

Some can handle it with their sharp and mindful observation, some need a marketing department to run these activities. If you find yourself in need, let QTPro help you choose the best marketing strategy for your business.